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BRANDING

Wednesday, 25 October 2017 11:00

How to Launch Your Brand Successfully

By - Michael Rader

Launching your brand is arguably the most important part of building your company. The process of introducing yourself to your target market is an activity that can make all the difference in your company’s future. An unsuccessful launch can be difficult, if not impossible, to overcome. It...

BRANDING

Friday, 06 March 2015 7:55

The Instinct of Business

By - Michael Rader

The idea of starting your own business is not always a comfortable feeling. Being overwhelmed and unsure of yourself is completely normal. Even the most confident entrepreneurs have experienced periods of doubt and uncertainty. The ones who make it out of this phase are those who possess at leas...

BRANDING

Monday, 02 February 2015 5:35

Creating an Online Presence

By - Michael Rader

Today’s ultra-technological society has made creating an online presence for your business a necessity rather than a luxury. The process can be intimidating, especially for those who are unfamiliar or uncomfortable with the Internet. Fortunately, it is possible to create the presence you need wi...