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Generate 60 New Names

BRANDING

Tuesday, 01 May 2018 1:54

Can a Good Company Name Help Your Success?

By - Michael Rader

Can a bad company name hinder your business, and can a good company name help with its eventual outcome?

BRANDING

Wednesday, 07 September 2016 12:13

The Bouba/Kiki Effect and Your Business Name

By - Michael Rader

The abilities of the human brain are infinite and amazing. In fact, even after centuries of scientific research, there is still much we do not know about the gray matter. One of the most interesting topics of recent research involves the way the brain connects images and sound.

BRANDING

Monday, 16 March 2015 10:52

Naming Your Startup: Tips of the Trade

By - Michael Rader

Nothing can torpedo a startup faster than a poorly chosen name. Brandability is all about identity and recall. Consumers who don’t remember your name because it is confusing, awkward, long, or bland will not become customers. It is only by choosing a unique and memorable name that your business ...

BRANDING

Wednesday, 17 December 2014 1:25

Your Business Name Speaks to Your Personality - What Do You Want Yours to Say?

By - Michael Rader

Being able to successfully name your business venture is one of the most important abilities you will need as an entrepreneur. Saddling yourself with a generic, bland, and unimaginative moniker can spell doom for your company, regardless of the greatness of what you offer. Modern history is ful...

BRANDING

Thursday, 06 February 2014 3:30

The Power of Being Unique With A Distinctive Business Name

By - Michael Rader

Your business name does more than identify your company, it tells people who you are, what you’re about and how you do it. When done right, the name of your business can peak curiosity and incite interest before anyone even reads about your products or services. So what is the secret to choosing...